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Privacy Policy

Skin Medicine PLLC 

Privacy Policy

Last Updated: October 8, 2026

Skin Medicine PLLC (“Skin Medicine,” “we,” “us,” or “our”) respects your privacy and is committed to protecting the information you provide to us. This Privacy Policy explains how we collect and use information when you visit our website, submit a form, request or schedule an appointment, communicate with us, or otherwise interact with our Services.

By using our website or Services, you acknowledge that you have read and understand this Privacy Policy.

Information We Collect

The information we collect depends on how you interact with Skin Medicine. We may collect information that you voluntarily provide to us, including:

  • Name;
  • Email address;
  • Telephone number;
  • Mailing address;
  • Date of birth;
  • Appointment and scheduling information;
  • Information submitted through contact, consultation, or appointment forms;
  • Information related to services you request or receive;
  • Communications you send to us; and
  • Other information you voluntarily provide.

Health and Medical Information

As a medical practice, Skin Medicine may collect health and medical information that you provide in connection with consultations, appointments, treatments, and healthcare services.

Certain health information may be protected health information (“PHI”) under the Health Insurance Portability and Accountability Act (“HIPAA”) and other applicable laws.

The use and disclosure of PHI is governed by applicable HIPAA requirements and our Notice of Privacy Practices. This Privacy Policy does not replace or modify any rights you may have under HIPAA.

Please do not submit sensitive medical information through a general website contact form unless specifically requested or provided through a secure method intended for that purpose.

Payment Information

If you purchase products or services from us, payment information may be collected and processed through third-party payment processors.

Payment information is handled according to the applicable security and privacy practices of the payment processor.

Information Collected Automatically

When you visit our website, certain information may be collected automatically through cookies and similar technologies.

This may include:

  • IP address;
  • Browser type;
  • Device type;
  • Operating system;
  • Pages visited;
  • Date and time of visits;
  • Referring website or source; and
  • General information about how you interact with our website.

We may use this information to operate, maintain, secure, and improve our website and Services.

Cookies and Similar Technologies

Our website may use cookies and similar technologies to support website functionality, understand website traffic, remember preferences, and improve your experience.

You may be able to control or disable cookies through your web browser settings. Disabling certain cookies may affect the functionality of portions of our website.

Third-party services that operate on or support our website may also use cookies or similar technologies according to their own privacy policies.

How We Use Information

We may use information we collect to:

  • Provide and coordinate healthcare services;
  • Schedule and manage appointments;
  • Respond to questions, requests, and inquiries;
  • Communicate with you regarding appointments, services, and requests;
  • Process payments and transactions;
  • Provide customer support;
  • Send appointment reminders and service-related communications;
  • Send marketing or promotional communications when permitted by applicable law and when you have provided the required consent;
  • Operate, maintain, and improve our website and Services;
  • Understand website usage and improve our online experience;
  • Protect against fraud, unauthorized activity, or security threats;
  • Comply with applicable laws, regulations, legal processes, and professional obligations; and
  • Carry out other purposes disclosed to you at the time information is collected or with your consent.

SMS and Mobile Information

If you provide your telephone number and separately consent to receive SMS or text messages from Skin Medicine, your mobile number and SMS consent will be used to provide the messaging program for which you opted in.

We do not sell or share your SMS opt-in data, mobile information, or text messaging consent with third parties or affiliates for marketing or promotional purposes. SMS opt-in data and consent are not sold, rented, transferred, or exchanged with any other organization for marketing or promotional purposes.

Your consent to receive SMS messages is specific to Skin Medicine and does not constitute consent for another company or organization to send you messages.

We may use service providers and technology providers as necessary to deliver and manage SMS communications on our behalf. These providers are used to provide services to Skin Medicine and are not permitted to use your SMS opt-in information or consent for their own independent marketing purposes.

Message and data rates may apply. Message frequency may vary.

You may opt out of SMS communications at any time by replying STOP. You may reply HELP for assistance.

For additional information regarding our SMS program, please review the Mobile Terms of Service included on our Terms & Conditions page.

How We Handle Information

We use information as reasonably necessary to operate Skin Medicine, provide our services, communicate with patients, manage appointments, process transactions, maintain our systems, and comply with applicable legal and healthcare requirements.

We may use trusted service providers that assist us with business functions such as website hosting, appointment scheduling, electronic medical record systems, payment processing, email delivery, SMS messaging, website analytics, technology support, and other services necessary to operate our business.

These providers may process information on our behalf as necessary to provide the services they perform for Skin Medicine.

Mobile phone numbers and SMS opt-in information are not shared with third parties or affiliates for their own marketing or promotional purposes.

Healthcare Information

Information relating to your medical care may be used and disclosed as permitted or required by applicable healthcare privacy laws, including HIPAA.

For more information about how we use and disclose protected health information, please review our Notice of Privacy Practices.

Marketing Communications

If you choose to receive marketing communications from Skin Medicine, we may send you information about our services, promotions, educational information, or other offerings.

You may unsubscribe from marketing emails at any time by using the unsubscribe option included in the email.

For SMS marketing messages, you may opt out by replying STOP.

Opting out of marketing communications does not prevent us from sending necessary administrative, appointment-related, or service-related communications.

Third-Party Websites and Services

Our website may contain links to third-party websites, booking platforms, payment services, social media platforms, or other services that are not owned or controlled by Skin Medicine.

We are not responsible for the privacy practices, security, content, or policies of third-party websites or services.

We encourage you to review the privacy policies of third-party services before providing information to them.

Data Security

We use reasonable administrative, technical, and physical safeguards designed to protect information from unauthorized access, use, disclosure, alteration, or destruction.

However, no website, electronic system, or method of transmitting information over the internet can be guaranteed to be completely secure.

Data Retention

We retain information for as long as reasonably necessary to provide our Services, fulfill the purposes described in this Privacy Policy, comply with legal and regulatory requirements, maintain appropriate business and healthcare records, resolve disputes, and enforce our agreements.

Medical records and protected health information may be retained for periods required by applicable law.

Children's Privacy

Our website and Services are not directed toward children under the age of 13.

We do not knowingly collect personal information from children under 13 through our website. If we learn that we have inadvertently collected information from a child under 13, we will take reasonable steps to address the information appropriately.

Your Privacy Choices

You may choose not to provide certain information; however, doing so may prevent us from providing certain Services, scheduling appointments, responding to requests, or completing transactions.

You may also opt out of marketing emails by using the unsubscribe option provided in those communications.

You may opt out of SMS communications by replying STOP to the applicable message.

Requests involving medical records or protected health information may be subject to additional procedures and requirements under applicable healthcare privacy laws.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to our Services, business practices, technology, or applicable laws.

When we make changes, we will update the “Last Updated” date at the top of this Privacy Policy.

We encourage you to periodically review this Privacy Policy to remain informed about how we handle information.

Contact Us

If you have questions or concerns regarding this Privacy Policy or our privacy practices, please contact us:

Skin Medicine PLLC
Email: info@skinmedicinegso.com

Last Updated: October 8, 2026

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Skin Medicine PLLC 

230 North Spring Street, Greensboro, NC 27401

336-279-4103

Copyright © 2026 Skin Medicine PLLC  - All Rights Reserved.

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